I just received this press release from Redken about their new Diamond Oil haircare line, and I am uber-excited to try the product. My hair is so damaged from all that I put it through over the years, and I really don’t want to have to trim too much of it because I’m trying to see if it will grow past the length it’s been for the past few years. Next time I hit up Ulta, I’m going to pick up a few of these products to review, so stay tuned.
After some googling, I found a giveaway they’re running to win a free trial kit. If you’re interested in trying out these products, you should enter the sweepstakes! You could be one of 12,000 winners.
http://www.redken.com/youtube/diamond-oil/
Here’s the Press Release:
May, 2013 (New York, NY) – Introducing Redken’s latest innovation and the next generation in oil care… NEW Redken Diamond Oil! The oil-infused haircare line restores vibrancy and brilliance to dull, damaged hair and provides 3X stronger hair* and 2X more shine**!
Redken’s Diamond Oil line is specially designed for damaged hair, which results in dullness from frayed cuticles and compromised internal structure. Its formula features Redken’s exclusive new Shine Strong Complex, infusing a nourishing blend of natural apricot, camelina and coriander oils into different layers of hair to maximize shine and strength. The camelina and apricot oils fill the gaps in the intra-cellular layer to increase flexibility and luminosity and Redken’s Interlock Protein Network (IPN) delivery system penetrates to the core to further reinforce hair from within. Simultaneously, the coriander oil forms a protective barrier on the surface of the hair, locking out humidity and harmful elements while reducing the hair’s exposure to friction while combing, brushing, and styling.
The Redken Diamond Oil line is a complete system for shatterproof strength and multi-faceted shine, containing a Shampoo, Conditioner, Deep Facets oil enriched intensive treatment, and two silicone-free oils: Shatterproof Shine and Shatterproof Shine Intense. Diamond Oil Shatterproof Shine is silicone-free and comprised of 99% natural oils. An extremely versatile product, the oil can be used as a treatment pre-shampoo, overnight, blended with the mask or conditioner, pre blow-dry and on dry hair. The glass bottle and unique dropper help to dispense the rich, nourishing oil one drop at a time.
“My clients look most for treatments that will repair damage and split ends that cause the dreaded “dullness”, and I can finally offer the ultimate solution in Redken’s new Diamond Oil line. More than just a shine product, Diamond Oil Shatterproof Shine actually improves the hair over time, making it stronger and shinier but without feeling or appearing greasy or heavy. The natural oils seal the cuticle in a lightweight but powerful veil of moisture that provides the shine and protection against mechanical damage. You can also use the oil on skin and the scalp. It’s the breakthrough product I’ve been waiting for,” says Giovanni Giuntoli, Redken Artist and Diamond Oil Expert.
Try NEW Redken Diamond Oil to experience this new revolution in oil care. You’ll be able to feel the strength and see the shine!
*Diamond Oil Shatterproof Shine or Shatterproof Shine Intense vs. a non-conditioning shampoo
**Diamond Oil Shatterproof Shine or Shatterproof Shine Intense vs. unwashed hair
via BeautyPress
